Tuesday, 11 October 2011

My Idea for an Advert

  • I will be advertising running specialized trainers
  • i would have a pro runner advertising it. (preferably a fit one- hannah england, jess ennis)
  • Race directive because it says what the product and sounds coolio
  • green, black and white will be the main colours because they go well with eachand stands
  • it will be for 16+ and people who like running and are very competitive, for boys and girls

adverts for running shoes

Nike Shoes

  • Nike running shoes.
  • I like that the shoes are not just flat on the floor but are standing up with an ipod around  them. it gives you an idea of what the advert is trying to say.
  • I don't like the fact that there is not a lot of information on it. 
  • The unique selling point is the ipod, the shoes are paired with the ipod to offer better recording of exercise etc.
  • The advert is for people who like technology and keeping fit. 16-30 year old  people would like it as they are more likely to listen to there ipod while running.

Conventions of Adverts

What to expect from an advert?



  • Title/name
  • slogan
  • picture of product
  • celebrity to advertise it( good looking people. no susan boyle allowed)
  • colours depending on product
  • info about product

Friday, 7 October 2011


  • How can you tell who the target audience is? (age, gender, interests etc)


  •  this advert is aimed at overwieght middleaged women who need to lose a few pounds.


  • What is the “unique selling point” of the product making you DESIRE this product (ie why should you buy THIS product)